ALL IN WISCONSIN FUND (AIWF)

All in Wisconsin Fund (AIWF) is a public-facing brand that unites under a shared narrative to unify our coalition’s common values that reinforce our dedication to a multiracial democracy.

AIWF is a necessary antidote to the forces that divide and exploit marginalized communities for political gain and deny fundamental freedoms.

Uniting under one brand amplifies our collective power, making it clear that we stand together and refuse to work in silos that fragment our efforts.

A unified brand signals strength, cohesion, and shared purpose, aligning our vision for Freedom, Safety, Justice, and Joy for all. 

VISION

We envision a state where Black, Indigenous & marginalized communities thrive so that all in Wisconsin have freedom, safety, justce, and joy.

MISSION

We aim to build a thriving future for all in Wisconsin by creating and strengthening our movement's narrative foundations to secure Freedom, Safety, Justice, and Joy for Black, Indigenous & marginalized communities.

VALUES

  • Centering and Uplifting Our People

  • Advancing Racial Justice

  • Self-care and Community Care

  • Abundance Mindset

  • Continuous Learning

  • Radical Change

  • Collaborative Decision-Making

  • Relationship

  • Listen.

  • Align.

  • Build.

  • Organize.

  • Mobilize.

WHAT WE DO:

  • Create a strategic communications plan to improve brand recognition and amplify traditional and digital marketing

  • Working in partnership with Black, Indigenous and marginalized communities, activists and leaders

  • Establish a robust digital social presence to elevate our values and online presence

  • Stay up to date on trends to lead relevant opportunities to build community